An investment app designed to efficiently manage multiple portfolios.
Dream Studio
"Dream, journal, discover. Your dreams, your journey – all in one app."
There is a perpetual dilemma that exists among individuals who yearn to share the intricate tapestries of their dreams, juxtaposed with the fleeting nature of dream recall. In a comprehensive study orchestrated by Shelby Harris, PsyD, compelling data has illuminated the temporal constraints enveloping the realm of dreams, demonstrating that the vivid recollection of these nocturnal adventures is most pronounced within the initial 90 seconds upon awakening. The intricate dance between the desire to articulate the ethereal landscapes of the subconscious mind and the evanescent grasp on those ephemeral narratives unveils the delicate intricacies inherent in the intersection of dream sharing and memory retention
Product Manager : Perez Willie-NwobuUX
Researcher : Sean Terver Heen, Halie Holloway
UI Design : Sean Terver Heen, Perez Willie-Nwobu
Developer : Sammie GattiOS
Developer2 : Perez Willie-Nwobu
Backed Engineer : Perez Willie-Nwobu
Tools : Figma, Photoshop, Invision, Jira
DESIGN PROCESS
Commencing with user interviews, I aimed to understand the problem and gauge the demand for an app. To ensure data-driven decisions, I interviewed 15 individuals, aged 10 to 60. This diverse sample provided insights into user preferences and needs, forming a solid foundation for subsequent design phases.
List of people interviewed:
1. Miranda Oyewole, 28, HR recruiter.
2. Femi Oyewole, 26, Admissions director.
3. Hunter Holloway, 26, Primary care specialist.
4. Houston Holloway, 24, unemployed.
5. Nancy Williams, 55, Psychiatric nurse practitioner.
6. Charlene Dubois, 59, Retired
7. India Ward, 26, Tax Accountant.
8. Charles Pullen, 19, QA engineer.
9. Ugo Chimara, 20, unemployed.
10. Gregory Omoma, 24, Amazon delivery driver.
11. Cici Willifred, 28, Project Manager.
12. Ravi Reddi, 51, Stay home mom.
13. Althea Henry, 27, Military
14. Lonnie Gatskins, 26, Self Employed.
15. Jacoby Crayton, 10, Loves playing Xbox.
16, Emmanuel Heen, 22, Cloud Consultant
Common Feedback
* Very easy to use
* wake up - record - go back to sleep
* Search old dreams
* Share dreams with friends
* Notifications to record your dreams
* Should be the easiest app to use
* Very beautiful but simple UI
* Notification should take you straight to record screen
* An alarm that has an option to snooze or record
* Should be able to use while half asleep (Not fully alert)
* Feature to convert recordings to text
* Know when user is asleep
* A way to track user sleep, patterns and hours
* A dream timeline
* Know location of users on the timeline
* Make location optional
* Direct message
* Friends can comment
* Not adding features that people won’t use
* Ability to interpret dreams
* Timeline should be dreams and nothing else
* App colors should not be too bright when users wake up
* Sign in should be easy, sign in with Facebook, Gmail, Apple etc.
* Easily determine the happy path
MARKET COMPARISON
I conducted research to see if there was an app already in existence like Dream. There were 4 apps that were similar, however, were not focused on dreams. Next, the concept of dream was compared to the other 4 apps to determine key features and differences.
INSPIRATION
One thing I do on every project is get inspiration. This always help with deciding on colors and layouts much quicker. For this project I used Google, Pintrest and Dribble to get inspiration. These sites assisted me in picking the colors and what aspects of the app that would work best with its users
WIREFRAMES
Hand sketched wire-frames were created before creating the actual designs
LO-FIDELITY MOCKUP
Before creating the high-fidelity mock-up I designed the app in black and white while still deciding on the primary and secondary colors. This way I could work asynchronously without having to stop the design process to make a decision.
USABILITY TESTING
We tested four different color options amongst our users to determine which colors worked best when waking up. We asked that they view screenshots of the four different options when waking up and give us feedback on which was least shocking. Out of the four screenshots below, the first had the best reviews, because it's a warm color and worked well with your eyes when waking up.
COLOR PALLETS
The goal is to craft a color palette for the app that not only looks visually stunning but also communicates the essence of brand and enhances the functionality of the application. The result is a harmonious and user-centric design that leaves a lasting impression on your users
HI-IFIDELITY SCREENS
ONBOARDING
RECORD
COLLECTION
HOME
CLOCK/ALARM
CALENDAR/JOURNAL
TAKEAWAYS
The design process was very fun and exhilarating. I enjoyed conducting user research by means of user interviews and converting the initial concept to designs based on feed-back received.
If I could change anything, I would have used Figma instead of sketch. With having to work closely with a team, Figma makes it easier to show and share your work in real time
